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FTC Grants 60-Day Delay on Click-to-Cancel Rule

Posted: May 14, 2025 in Other News

Click to CancelClick to Cancel

WASHINGTON, D.C. – The Federal Trade Commission (FTC) has granted a 60-day delay in enforcing key portions of its new Negative Option Rule, also known as the “Click-to-Cancel” regulation. Originally set to be enforced on May 14, 2025, the new compliance date is now July 14, 2025. This extension applies to the most operationally complex provisions of the rule, including:

  • Clear and conspicuous disclosure of terms;
  • Express informed consent for recurring charges;
  • Cancellation mechanisms that are as easy to execute as sign-up.

Read the FTC’s official statement.

Industry Impact

This rule has major implications for fitness facilities using memberships with automatic renewals. The additional 60 days provide essential time to ensure your systems comply.

What’s Next

The Health & Fitness Association joined a coalition requesting this delay and strongly advocated for it during last week’s HFA Fly-In & Advocacy Summit. View our coalition letter.

Importantly, this extension allows time for the 8th Circuit Court of Appeals to hear the case challenging the rule. HFA filed an amicus brief in the case, making clear how the rule, if left unchecked, could harm consumer access to physical activity and impose unnecessary burdens on fitness businesses.

HFA will continue to monitor this litigation and remain deeply engaged with both the FTC and Congress to advocate for regulatory outcomes that support our industry and the communities we serve.

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