Health & Fitness Association Announces Strategic Reorganization to Drive Industry Growth
Posted: September 15, 2025 in IHRSA
The Health and Fitness Association
WASHINGTON, DC – The Health & Fitness Association (HFA) announces a strategic reorganization that reflects the Association’s successful growth and strengthened position as the voice of the industry. Building on recent momentum, HFA is expanding its leadership team and investing in organizational capacity to sharpen its focus on advocacy, research and education.
As part of this evolution, Brandon Partridge has been hired as Chief Operating Officer. Partridge brings deep experience in public affairs, business strategy, and trade associations, having served as an advisor and strategist to a wide range of consumer industry associations. His expertise in membership, events, and industry affairs will help HFA scale its reach and build the infrastructure needed to sustain continued growth.
In addition, Mike Goscinski has been promoted to Chief of Staff. Over the past three years, Goscinski has accelerated HFA’s advocacy efforts, helped usher the rebrand from IHRSA to HFA, and guided multiple departments through a period of transformation. His promotion reflects the confidence of the board and leadership in his ability to continue steering the association’s external affairs at a time when the industry’s voice is more important than ever.
“HFA exists to deliver results for our members and for the entire industry,” said HFA President and CEO Liz Clark. “This reorganization is not about change for its own sake—it is a sign of our growth and strength. Brandon’s operational expertise and Mike’s proven leadership will ensure we are sharper, more focused, and better equipped to protect, promote, and grow the industry.”
The reorganization creates a strong balance across two complementary areas of leadership. Partridge will concentrate on strengthening the association’s operational backbone—membership engagement, events, sponsorship, and organizational resources—ensuring HFA has the infrastructure and reach to deliver value globally. Goscinski will lead the outward-facing strategy—advocacy, research, communications, and public affairs—ensuring HFA continues to shape policy, produce actionable insights, and amplify the industry’s voice. Together, they will keep HFA both operationally strong and externally impactful.
Underscoring its growth, also joining the team is Christine Solomon as marketing manager. Solomon will expand the association’s communications capacity, helping HFA sharpen its message, extend its reach, and showcase the value of advocacy, research, and education to members, policymakers, and the public.
“As the only non-profit trade association for our industry, every dollar invested in HFA goes directly back into protecting fitness businesses, promoting the benefits of physical activity, and growing the industry worldwide,” Clark continued. “With these changes, we are building on momentum, scaling our impact, and positioning HFA to lead the industry into its next era of growth.”
