Are You Taking Full Advantage of These 14 IHRSA Resources?
Posted: July 22, 2016 in IHRSA
IHRSA: Success By Association
By: Joe Moore – Each year, when new members join our Board of Directors, one of them, invariably, will remark, “I had no idea IHRSA offered so much!” Followed by a question, “How can we make sure everyone knows about it?”
The truth is, most club operators are too busy to keep track of all the products and services that IHRSA provides. They’re too busy, that is, until a need arises. Then, when some critical tool or some key bit of information is required, they instinctively turn to IHRSA.
It’s important that our members know about the wealth of resources that are available to them. To help familiarize you with the extensive offerings, the IHRSA team recently compiled a list.
Let’s take a look at a few:
Education & Networking
Annual Convention & Trade Show – the industry’s premier education and networking event;
IHRSA Institute: Executive Education for Club Professionals – these three days of immersive, graduate- level education provide independent club operators and their upper-level staff with the skills they need to run a club successfully;
On-demand learning products – this category includes webinars and audio and video recordings of sessions at past IHRSA conventions.
Research
Annual Industry Data Survey – the industry’s only in-depth, operational, revenue- and expense- benchmarking report;
The IHRSA Health Club Employee Compensation & Benefits Report;
Retention research – the association produces a series of reports to help clubs improve member retention.
Resources
Club Business International (CBI) magazine – I suspect that you’re familiar with this engaging and valuable monthly publication;
The Health Benefits of Exercise Report – members use this biweekly e-mail on the latest findings on the benefits of exercise to educate their members, and to provide fresh content for their own e-mails and websites;
Additional health promotion resources;
Get Active! – a motivational consumer magazine written exclusively for current and prospective members and guests of IHRSA-member facilities;
The IHRSA Passport Program – this program entitles members of participating IHRSA clubs to enjoy guest access at more than 1,700 clubs world-wide when traveling.
Advocacy
Industry Growth – IHRSA helps grow the industry by influencing legislation, supporting policies, and providing resources that encourage people to be more active and join a health club;
Industry Protection – IHRSA protects the industry from regulations and taxes contained in proposed legislation that would increase the costs and difficulty of operating a club successfully;
Industry Promotion – IHRSA promotes the industry by working with the media, government agencies, and leading health organizations to position clubs as an important remedy for the global inactivity epidemic.
