Club Insider

About Jeffrey Pinkerton

Jeffrey PinkertonJeffrey Pinkerton

Jeffrey Pinkerton is the Business Development Manager for MOSSA.

Phone: (770) 989 - 4737
Email: jeffreypinkerton@mossa.net


Previous Articles

Showing 1 - 2 of 2 Articles


Digital Workouts
Sustainable Solution or Expensive Experiment?

October 2020 - As health and fitness clubs continue to adjust to social distancing guidelines and even the possibility of future closings, many operators are searching for digital solutions to keep members moving at home. Developing and delivering a platform of high-quality digital workouts can be a challenging and costly venture, so when everything does return to normal, was the effort a sustainable solution or just an expensive experiment? Read Article...

What if the Apple Store Sold Health Club Memberships?
November 2020 - From conversations with customers and potential customers, the typical sales process often goes something like this: (1) meet, greet, ask a few questions and complete a needs analysis; (2) give a tour of the facility showing various features; (3) highlight specific features, explain benefits, present price and discuss personal training; (4) ask for their business, leading with personal training. If yes, book appointment with personal trainer. If no, sign up under standard membership; and (5) give key card, welcome pack and (possibly) one free session with a personal trainer. Read Article...

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