Club Insider

About Steve Vucovich

Steve VucovichSteve Vucovich

Steve Vucovich if is the Managing Partner of Club Apple in Idaho Falls, Idaho.

Phone: N/A
Email: Steve@theclubapple.com


Previous Articles

Showing 1 - 2 of 2 Articles


"Insider Speaks"
One Club Owner's Opinion - HFA's Surveys Need More Scrutiny To Be of Value

March 2025 - HFA's study suggesting that a tax subsidized 10% reduction in membership price could have meaningful health and economic impacts is bogus. And, there are two other surveys not worth the reading effort. As a club owner/operator for 39 years, I would like to share some common sense as well as some basic math regarding a survey touting a 14% increase in membership joins with a 10% reduction in dues subsidized with tax dollars. The common sense questions are... Read Article...

"Insider Speaks"
One Club Owner's Opinion #2 - We Should Scrap the PHIT Act... I Know, OUCH!

November 2025 - Publisher's Note: Club Insider was founded on the principle of "Telling It Like It Is..." This month, our friend Steve Vucovich, Managing Director of Club Apple in Idaho Falls, Idaho, has submitted an article that truly does that. Though the opinion that is about to be expressed may ruffle some feathers, whether or not that opinion is right or wrong is irrelevant, but the conversation needs to be had. That is because the idea of passing the PHIT Act has been around for what is now decades. Heck, I remember first reading about it when I was in college (I graduated in 2007). That is why I made the decision to put this article up front and center as an "Insider Speaks" editorial. Read Article...

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