Health and Fitness Club Industry News: Suppliers
Monday, May 11th, 2026
TikTok and Peloton Partner to Drive Accessibility of Fitness and Movement with First-of-Its Kind #TikTokFitness Peloton Hub
Posted: January 4, 2024 in Suppliers
NEW YORK, N.Y. - Peloton (NASDAQ: PTON), a leading connected fitness platform, and TikTok, the leading destination for short-form mobile video, announce an exclusive partnership to bring Peloton's world-class workout content to the TikTok community. Together, the two brands will merge culture and creativity to inspire a new generation of fitness content and creators. Read More...
Peloton Announces YouTube TV as an Official Entertainment Hub Partner
Posted: December 27, 2023 in Suppliers
NEW YORK, N.Y. - Peloton has announced YouTube TV as an official Entertainment Hub partner providing All-Access Members the ability to stream their favorite movies, TV shows and live sports, right from their Peloton Bike(+), Tread(+), or Row. Members are invited to continue to make the most of their “me time” through this new partnership by combining fitness with entertainment, while still making strides towards their goals. Read More...
Peloton Appoints Lauren Weinberg as Chief Marketing Officer
Posted: December 20, 2023 in Suppliers
NEW YORK, N.Y. - Peloton (NASDAQ: PTON), a leading connected fitness platform, announces the appointment of Lauren Weinberg as Peloton's new Chief Marketing Officer (CMO). She will replace Leslie Berland. She will serve as a member of Peloton's leadership team, reporting directly to CEO Barry McCarthy. Read More...
Peloton Launches The Peloton Report: A Fitness Journey To Better Understand People’s Holistic Relationship To Fitness
Posted: December 13, 2023 in Suppliers
NEW YORK, N.Y. - Peloton has released The Peloton Report: A Fitness Journey, created to achieve a greater understanding of how fitness impacts individuals physically, mentally and socially, and to inspire people to become the best version of themselves anytime, anywhere. Read More...
Mike Wilson Joins Peloton as New Canadian General Manager
Posted: November 15, 2023 in Suppliers
CANADA - Peloton announces the appointment of Mike Wilson to the position of General Manager of Canada. Wilson will lead the development and execution of Peloton’s strategy in Canada, including operations, sales and piloting new go-to-market growth strategies in the market. He brings more than 20 years of sales, brand management, integrated marketing and digital experience to Peloton. Read More...
Peloton Launches New Holiday Campaign to Encourage People to “Work Out Your Way”
Posted: November 7, 2023 in Suppliers
NEW YORK, N.Y. - Peloton has launched its 2023 holiday campaign entitled, "Work Out Your Way." Produced in partnership with Stink Studios, the campaign serves as a celebration of movement, and the freedom that comes when one lets go of inhibitions and immerses themself into a workout. Read More...
Peloton For Business Expands Offerings With Launch of Peloton Row and Bike+ For Commercial
Posted: October 30, 2023 in Suppliers
NEW YORK, N.Y. - Peloton For Business has announced the launch of two new products for commercial customers: Peloton Row and Peloton Bike+. Commercial customers can now expand their equipment offerings in hotels, multi-family residential gyms, corporate office gyms, campus recreation centers and community wellness gyms. Read More...
Peloton Scales into Austria Bringing Fitness Innovation to Anyone, Anywhere
Posted: October 18, 2023 in Suppliers
NEW YORK, N.Y. - Peloton [NASDAQ: PTON], a leading global fitness company, announces its expansion into Austria, its fifth market outside the United States. Read More...
Peloton Appoints Nick Caldwell as Chief Product Officer
Posted: September 27, 2023 in Suppliers
NEW YORK, N.Y. - Peloton (NASDAQ: PTON) announces the appointment of Nick Caldwell as Chief Product Officer (CPO), effective November 1, 2023. Caldwell succeeds Peloton Co-Founder, Tom Cortese, and will report to CEO Barry McCarthy, leading global product development. Read More...
Peloton Kicks Off College Strategy Engaging Students, Athletes, and Alumni
Posted: August 23, 2023 in Suppliers
NEW YORK, N.Y. - Peloton (NASDAQ: PTON) announces its strategy to partner with colleges, universities, athletes and student platforms to bring the brand's impactful and entertaining workouts to campuses through its world class content, co-branded Peloton Bikes and elevated on-site experiences. Building on the brand's commitment to empower anyone, anywhere, anytime, Peloton's college campus integrations will bring the magic of Peloton to students, alumni and fans across the country through three strategic pillars... Read More...
