Health and Fitness Club Industry News: Suppliers
Monday, May 10th, 2021
Life Fitness and ShapeLog Partner to Deliver Innovative Connected Strength Solutions
Posted: May 4, 2021 in Suppliers
CHICAGO, IL - Gym members want data-driven experiences to help them on their fitness journey, but strength training data has lagged behind cardiovascular data for decades. To provide analytics for the millions of people who do strength training, ShapeLog, a fitness technology company and provider of connected strength solutions, announces its partnership with Life Fitness, a global leader in commercial fitness equipment. Read More...
PTR, Evolve 9 to Present Virtual Conference on Working with Kids
Posted: May 1, 2021 in Suppliers
HILTON HEAD ISLAND, S.C. - PTR announces a partnership with Evolve9 Tennis to present a specialized conference for coaches around the world who want to develop high-quality programs for young children. The “It’s My Game II — Global Kids Tennis Conference" will be conducted virtually May 20 - 24. Read More...
UFC GYM Middle East chooses Technogym for its 30 new openings
Posted: April 28, 2021 in Chains, Suppliers
CESENA, ITALY - Technogym, one the world's leading brands in fitness and wellness products, services and digital technologies and official supplier to the last seven Olympic games, has been awarded a five-year contract to supply its state-of-the-art equipment and digital solutions to UFC GYM Middle East, a world leader in Fitness and Mixed Martial Arts helping people around the world achieve their goals through their Train Different approach to fitness. Read More...
Mark Wahlberg Joins Power Plate As Key Stakeholder and Brand Ambassador
Posted: April 28, 2021 in Suppliers
CHICAGO, IL - Power Plate, a global leader in whole body vibration training equipment and programming, announces that worldwide film star Mark Wahlberg has officially joined the company as both an investor in parent company, Performance Health Systems, and brand ambassador for Power Plate. One of the most fitness-oriented of Hollywood's A-list leading men, Wahlberg has been a steadfast Power Plate user for 15 years, with vibration training playing a central role in his ongoing personal training and wellness-focused lifestyle. Read More...
Echelon Fitness Scores Another Round of Funding
Posted: April 28, 2021 in Suppliers
CHATTANOOGA, TN - Echelon Fitness announces another successful round of growth and funding in the first quarter. Newly raised capital will help to forge new deals, bring in new content and talent for the Echelon community and continue to bring to market innovative products across multiple retailers. New investors include Goldman Sachs Growth, North Castle Partners and United Talent Agency (UTA). Read More...
USTA Partners with Reforestation Nonprofit, One Tree Planted
Posted: April 28, 2021 in Suppliers
ORLANDO, FL - The United States Tennis Association announces a partnership with reforestation non-profit, One Tree Planted, that will see a tree planted in honor of each participant in the 2021 NTRP National Championships. Read More...
Setting Your Gym Apart from the Rest – Bringing in New Members
Posted: April 27, 2021 in Suppliers
As we forge ahead into 2021 after one of the most unusual stints the country has ever experienced, quite a few small businesses are unsure of how to proceed. If you own a gym, you probably rank near the top of the list in this regard. All along, you’ve been struggling to compete with the large chains that already have national exposure on their side. To make matters worse, the public is facing uncertain times, so they’re a bit leery of starting anything new. At UpSwell, we’re here to help you stand out in your field and grow your business. Read More...
ABC Fitness Solutions Helps Fitness Clubs Redefine In-Club and On-Demand Digital Member Services with the Launch of ABC+
Posted: April 27, 2021 in Suppliers
LITTLE ROCK, AR - ABC Fitness Solutions, LLC (ABC), a leading provider of technology and related services for the fitness industry, unveils ABC+, a member-centric mobile platform that allows club operators of all sizes to participate in the digitization of health and fitness in a way that is personal, flexible and inclusive of the in-club experience. ABC+ allows club operators to extend engagement, creatively curate personalized content and deepen their relationship with members as they continue their health and wellness journey how, where and when they choose. Read More...
Daxko Announces Saranda West as Vice President of Product Management
Posted: April 27, 2021 in Suppliers
BIRMINGHAM, AL - Daxko, a health, fitness and wellness industry leading software and integrated payments provider, has announced the promotion of Saranda West to Vice President of Product Management. West has played a vital role in Daxko's growth, including the creation of its robust solution portfolio for over a decade. She is the newest member of the Senior Leadership Team and reports directly to CEO, Ron Lamb. Read More...
Hyperice Named Official Recovery Technology Partner of the Dallas Cowboys
Posted: April 27, 2021 in Suppliers
IRVINE, CA - Hyperice, an industry leader in recovery technology and pioneer of percussion, vibration, dynamic air compression and thermal technology, has announced a multiyear partnership with the Dallas Cowboys. The partnership will not only incorporate Hyperice solutions on and off the field but will also engage the loyal fanbase of one of the world's most recognizable teams across all sports. Read More...
Celebrate National Tennis Month in May!
Posted: April 26, 2021 in Suppliers
ORLANDO, FL - May is once again National Tennis Month! Share this monthlong celebration of tennis with the hashtag #NationalTennisMonth and plug your grassroots programs into this great promotion to grow the sport. Here’s the message that USTA Chairman of the Board and President, Mike McNulty... Read More...
Myzone and the Physical Activity Alliance Challenge Congress to One Month of Movement
Posted: April 23, 2021 in Suppliers
WASHINGTON, D.C. - Myzone and the Physical Activity Alliance have launched a Congressional Physical Activity Challenge to highlight the importance of making movement more fun, accessible and inclusive across the USA and on a global scale. Coinciding with National Physical Fitness and Sports Month in May, the competition is open to all members of Congress, their DC Congressional staff and interns. Read More...
TRX and Team RWB Announce New Partnership Supporting Veterans’ Health and Wellness
Posted: April 22, 2021 in Suppliers
ATLANTA, GA - TRX and Team Red, White & Blue (Team RWB), global leaders in functional training with deep ties to the military, have announced a partnership to support the fitness, health and wellness of military veterans. TRX Elite, a special purpose division of TRX, will lead the partnership efforts in support of Team RWB's vision of forging America's leading health and wellness community for veterans. TRX Elite will provide Team RWB members and their families with access to exclusive fitness, health and wellness products, services and programs. Read More...
ACSM Member Support Spurs Reintroduction of Bill to Keep Americans Informed, Healthy
Posted: April 22, 2021 in Suppliers
INDIANAPOLIS, IN - Congressional representatives and senators reintroduced a major health-promotion bill championed by ACSM and supported by ACSM members and certified professionals. H.R. 2094/S. 1301, the Physical Activities Recommendations for Americans Act, is designed to promote health and combat obesity by keeping the national physical activity guidelines up to date, as well as understandable and practical for all. Read More...
Key Strategies for Growing Gym Membership Sales
Posted: April 20, 2021 in Suppliers
Managing your gym requires a lot of hard work. In order to grow, you have to combine your dedication with successful marketing strategies. You might be running the best gym out there with top-of-the-line equipment, motivating staff and brilliant trainers, but if nobody knows about it, you’ll be missing the mark. Crafting a rock-solid gym marketing plan with proven techniques will help to promote your gym and boost membership sales. This will build awareness for your club and bring in new customers. You might even see an improvement in member retention. Use the following techniques and strategies to grow gym memberships and increase your profits... Read More...
Midtown Athletic Clubs Partners with Club Automation
Posted: April 20, 2021 in Chains, Suppliers
CHICAGO, IL and BIRMINGHAM, AL - Midtown Athletic Clubs, a world-class fitness and tennis provider with eight clubs across the U.S. and Canada, has announced a five-year partnership with Club Automation as its official member management software provider. Supported by an external software consulting company, Midtown Athletic Club sought a technology partner that would aid their mission to inspire people to transform their lives. Several platforms were evaluated across multiple criteria, including the ability to create exceptional member experiences and produce innovative solutions. Read More...
Mindbody and Epidemic Sound Announce Partnership to Soundtrack Fitness Experiences
Posted: April 20, 2021 in Suppliers
SAN LUIS OBISPO, CA - Mindbody, a leading experience technology platform for the wellness industry, has announced a partnership to soundtrack fitness experiences with Epidemic Sound, a market leading platform for restriction-free music. As a result of this agreement, fitness and wellness businesses on the Mindbody platform are eligible to access Epidemic Sound's library of over 35,000 high quality tracks for use in live, on-demand and streaming classes. Read More...
Kempinski Hotels Chooses Technogym as the Global Partner for its Fit Rooms
Posted: April 15, 2021 in Suppliers
CESENA, ITALY - Kempinski Hotels, Europe's oldest luxury hotel group, has partnered with Technogym, a world-leading company in fitness and wellness, to offer its guests an all-round wellness experience that, alongside the hotel wellness center, includes innovative in-room training solutions and on-demand fitness services for an exclusive wellness experience. Read More...
Innovative Course Equips Exercise Professional to Take Their Business Virtual
Posted: April 14, 2021 in Suppliers
SAN DIEGO, CA - American Council on Exercise (ACE) and the Personal Trainer Development Center have partnered on a new course that provides exercise professionals a complete educational program to build and grow an online personal training business. The new course, Online Trainer Academy, is created and led by Personal Trainer Development Center and provides a timely solution to the growing demand for virtual personal training services. Read More...
UpSwell’s 2021 Fitness Survey Results: Consumers Want To Return To the Gym Lifestyle
Posted: April 13, 2021 in Suppliers
Despite the fallback health clubs and fitness centers experienced from COVID-19 and the dip in gym attendance, consumers are still wanting a way to meet their fitness goals. In February, UpSwell conducted a survey to learn more about consumer behaviors, and surprisingly, more people than you might think are wanting to go back to the gym, in person. Here’s what we learned... Read More...
