Club Pilates Signs Master Franchise Agreement in Belgium, Luxembourg and Monaco
Posted: January 30, 2025 in Chains
Club Pilates
IRVINE, CA – Club Pilates, one of the largest Pilates brands in the United States, announces it has signed a Master Franchise Agreement in Belgium, Luxembourg and Monaco, with a commitment to open at least 36 studios over the next 10 years. This brings the total number of international markets for Club Pilates to 21.
The agreement is signed with TMCP Fitness LP (known as TMCP Fitness International) and its founders Chris and Susan Fichaud, existing Club Pilates master franchisees in France, Ireland, and Switzerland, and domestic franchisees in Texas. TMCP Fitness International has begun opening studios in France, with open studios in Bordeaux and Rennes.
“As Pilates continues to reach new consumers and demand keeps rising, Club Pilates is thrilled to be on the forefront of that growth,” said Bob Kaufman, President of International at Xponential Fitness. “These new territories are a natural next step for our European expansion, and we look forward to making Club Pilates the most loved Pilates brand in those markets.”
“We are delighted to acquire the Master Franchise rights for Club Pilates in Belgium, Luxembourg, and Monaco, expanding our presence beyond our developing markets of France, Ireland, and Switzerland,” said Chris and Susan Fichaud, Founders of TMCP Fitness International. “The enthusiasm for Club Pilates has been truly remarkable, as communities across these regions continue to embrace the transformative benefits of this globally renowned fitness concept. This expansion is a testament to our commitment to changing lives and introducing the unparalleled benefits of Club Pilates to vibrant new markets.”
This Master Franchise agreement builds upon the growing presence of Club Pilates in Europe, with studios now open in Spain, Portugal, France, and Germany, with the first studio in Ireland opening in March. The brand also has signed agreements in Austria, the Netherlands, Qatar, New Zealand, Switzerland, and Mexico.
Club Pilates prides itself on its accessible and inclusive environment, and the continued international expansion lends itself to reaching more communities who can benefit from the community and the modality itself.