Club Insider

The Club Insider Archives: February 2010

Body Training Systems
Built to Build Your Club Business

By: Justin Cates

Justin CatesJustin CatesA lot can be said about group fitness, and there are many views of it in this industry. Should a club go with a custom or freestyle program or should they install one that is professionally-produced and pre-choreographed? Is there an in-between route? Read More

Fifteen Steps to Paradise
Step 6 - Monthly Management Meetings That Pay For Themselves

By: Will Phillips

Will PhillipsWill PhillipsIf you have a monthly or quarterly meeting to review your club's performance, change the name to Review and Action Planning (RAP) meeting. The emphasis in these meetings will be action. In fact, one ground rule is that 70% of the meeting is devoted to action planning. Read More

Uncertainty or Stability for 2010?
By: Karen Woodard-Chavez

Karen Woodard-ChavezKaren Woodard-ChavezThe start of 2010 for most clubs was a very good start to the New Year. Whew! A lot of club operators are breathing a sigh of relief thinking that the uncertainty of 2009 is behind them. Well, let's not fool ourselves, we are in business, there is always uncertainty. Read More

Programming Tip of the Month
Yoga Bears!

By: Sandy Coffman

Sandy CoffmanSandy CoffmanLast month, I wrote about the importance of programming for kids. Certainly, one of the best places to start is with the very young, together with their parents, grandparents or caregivers. It will encourage family fitness and family retention. I love this one... Read More

Trustmark Mutual Company Acquires Health Fitness Corporation
Trustmark Mutual Holding Company and Health Fitness Corporation (NYSE Amex: FIT) recently announced a definitive merger agreement, pursuant to which Trustmark will acquire HealthFitness, an award-winning provider of integrated health and fitness management services, in an all-cash transaction valued at approximately $97 million. Read More

IHRSA Heartily Applauds First Lady's "Let's Move" Initiative and Vows Support
The International Health, Racquet & Sportsclub Association (IHRSA) pledged its support of First Lady Michelle Obama's "Let's Move" initiative and praised the First Lady for her leadership in tackling the problem of childhood obesity, a long-standing issue that threatens both the health of America's children and the future of our country. Read More

Larry Gulko Joins Cybex As Chief Marketing Officer
MEDWAY, MA - Cybex International, Inc. (NASDAQ: CYBI), a leading manufacturer of premium, high-performance exercise equipment for the commercial and consumer markets, announced today that Larry Gulko has been named its Chief Marketing Officer. In this role, Gulko will provide leadership and strategic direction to strengthen the company's market position, drive growth, and maximize the value of the CYBEX brand. Read More

Norm's Notes for February 2010
By: Norm Cates

Norm CatesNorm CatesHello Everybody! This is your Club Insider Publisher and Tribal Leader since 1993 checking in! Are you ready to roll? Well, be prepared because you won't want to put this edition of Club Insider down until you're through! Read More

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