{"id":6425,"date":"2021-02-09T01:00:08","date_gmt":"2021-02-09T06:00:08","guid":{"rendered":"http:\/\/www.clubinsideronline.com\/news\/?p=6425"},"modified":"2021-02-09T18:32:56","modified_gmt":"2021-02-09T23:32:56","slug":"crunch-fitness-spikes-lead-generation-during-historically-slower-months","status":"publish","type":"post","link":"http:\/\/www.clubinsideronline.com\/news\/chains\/crunch-fitness-spikes-lead-generation-during-historically-slower-months\/","title":{"rendered":"Crunch Fitness Spikes Lead Generation During Historically Slower Months"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Crunch-Fitness-300x251.jpg\" alt=\"Crunch Fitness\" width=\"300\" height=\"251\" class=\"alignnone size-medium wp-image-3249\" srcset=\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Crunch-Fitness-300x251.jpg 300w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Crunch-Fitness-200x167.jpg 200w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Crunch-Fitness.jpg 712w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Crunch Fitness<\/p>\n<p><strong>NEW YORK, N.Y.<\/strong> &#8211; Six participating Crunch Franchisees, representing 83 Crunch clubs out of the company\u2019s worldwide portfolio of 350+, saw incredible success with their Tesla Giveaway campaign that launched November 1 to spike lead generation during historically slower months. The winner, Catherine L, was a Founding Member at the Crunch Land O Lakes, Florida location and chose the $42,000 cash prize, which she plans to donate a portion to charity, her church and her family. Watch the heartfelt reaction video via the link below.<\/p>\n<p>Please see more information provided below regarding the campaign highlights, participating franchisees and contest rules and let me know if there is any more information I can provide or if you would like to set up an interview with Christian Dyer, the marketing director of CR Fitness, to further discuss this successful lead generation campaign. <\/p>\n<p><strong>Images and Video:<\/strong><\/p>\n<ul>\n<li>Tesla Winner Video: <a href=\"https:\/\/youtu.be\/GIX5zpxI84E\" rel=\"noopener\" target=\"_blank\">youtu.be\/GIX5zpxI84E<\/a><\/li>\n<li>Photos: <a href=\"https:\/\/bit.ly\/3p2sCIA\" rel=\"noopener\" target=\"_blank\">bit.ly\/3p2sCIA<\/a><\/li>\n<\/ul>\n<p><strong>Campaign Highlights:<\/strong><\/p>\n<ul>\n<li>60 day promotion with $600 buy-in per club to ensure all costs are covered with the prize options of $35K Tesla Model 3 + $7K towards taxes or $42,000 cash prize (winner makes the choice);<\/li>\n<li>77,000 total leads generated (36K walk-ins, 29K web leads, 12K other);<\/li>\n<li>25% of web leads redeemed their pass in-club;<\/li>\n<li>62% of web lead visitors became members;<\/li>\n<li>15% of total web leads joined;<\/li>\n<li>1,275,142 total entries generated.<\/li>\n<\/ul>\n<p><strong>Participating Franchisees &#038; Marketing Directors:<\/strong><\/p>\n<ul>\n<li>Christian Dyer, CR Fitness Holdings LLC;<\/li>\n<li>Hiba Jawad, Fitness ventures LLC;<\/li>\n<li>Henry English, J.F. Fitness of North America LLC;<\/li>\n<li>Stephanie Mccolley, Undefeated Tribe Operating Company LLC;<\/li>\n<li>Greg Chan, Canada &#8211; Various LLC;<\/li>\n<li>Ruben Ayala.<\/li>\n<\/ul>\n<p><strong>Contest Rules:<\/strong><\/p>\n<ul>\n<li>Member: Any member&#8217;s first check-in between Nov 1 &#8211; Dec 31 = 5 Entries;<\/li>\n<li>Prospect: Register for a guest pass = 1 entry;<\/li>\n<li>Prospect: Redeem pass in club = 1 entry;<\/li>\n<li>Become a member = 3 entries;<\/li>\n<li>*All entrants limited to a maximum of 5 entries.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p><strong>NEW YORK, N.Y.<\/strong> &#8211; Six participating Crunch Franchisees, representing 83 Crunch clubs out of the company\u2019s worldwide portfolio of 350+, saw incredible success with their Tesla Giveaway campaign that launched November 1 to spike lead generation during historically slower months. The winner, Catherine L, was a Founding Member at the Crunch Land O Lakes, Florida location and chose the $42,000 cash prize, which she plans to donate a portion to charity, her church and her family.<\/p>\n","protected":false},"author":1,"featured_media":3249,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[23,86,350],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/6425"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=6425"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/6425\/revisions"}],"predecessor-version":[{"id":6426,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/6425\/revisions\/6426"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/3249"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=6425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=6425"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=6425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}