![\"ABC](\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/ABC-Financial-300x161.jpg\")
ABC Financial<\/p>\nABC Financial<\/p>\n
LITTLE ROCK, AR<\/strong> and VANCOUVER, B.C.<\/strong> – ABC Financial (ABC), a leading provider of technology and related services for the fitness industry, announced it has acquired Trainerize, a Vancouver-based mobile fitness solution for personal training and member engagement.<\/p>\n \u201cTrainerize powered by ABC\u201d connects clubs, trainers and members to help people achieve their fitness goals with instructional and workout content, on-demand and broadcast classes, virtual-personal training, personalized training programs and nutrition planning, as well as habit and lifestyle coaching. Other features boost accountability and social motivation through in-app text and video messaging, fitness challenges, community groups and milestone badges.<\/p>\n As a software solution, \u201cTrainerize powered by ABC\u201d means health club members and personal training clients are more engaged and inspired with personalized fitness programs they can access anytime, from anywhere. And, it includes a market-leading watch application to make fitness fit easily into people\u2019s daily routine.<\/p>\n \u201cThe addition of \u2018Trainerize powered by ABC\u2019 allows us to create a total fitness experience,\u201d said Bill Davis, CEO of ABC Financial. \u201cIn a total fitness experience, the gym plays a central role as it provides all the equipment, guidance and community that many people thrive on. And now with Trainerize, ABC can extend the health club beyond the walls of the gym to include all the aspects of fitness in a personalized and seamless solution that promotes healthier lives by helping clubs put their member first, wherever they are.\u201d<\/p>\n \u201cTrainerize powered by ABC\u201d allows fitness professionals to design, automate and manage programs that address most aspects of a client\u2019s fit lifestyle. With this total fitness approach, health clubs can cater to a broader range of member needs and better manage and optimize personal training profit centers with centralized fitness programming and standardized communications to achieve measurable results.<\/p>\n \u201cOur mission is to make fitness accessible,\u201d said Sharad Mohan, CEO of Trainerize, who will join ABC Financial as managing director. \u201cTogether with the ABC team, we have the opportunity to positively influence the lives of over 25 million members and expand the solution for the 150,000 trainers who use this product.\u201d<\/p>\n \u201cAs people discover new ways to access health and fitness content, we are enabling trainers and fitness operators to bring together exercise, nutrition and health to create the total fitness experience, personalized and powered by technology, wearable data and app integrations. It\u2019s an exciting time for the industry and I am thrilled that Trainerize and ABC are shaping what\u2019s to come,\u201d Mohan said.<\/p>\n ABC Financial will be adding the entire staff of Trainerize to its team. ABC clients can purchase \u201cTrainerize powered by ABC\u201d as an add-on module, and Trainerize will continue to be available as a stand-alone solution that can be used with other club management solutions.<\/p>\n The announcement marks ABC\u2019s latest expansion in making fitness content accessible in-person and virtually. It comes a month after the company acquired GymSales, a leading international provider of fitness sales management tools.<\/p>\n That transaction amplified ABC\u2019s strategy in supporting holistic club management, with \u201cGymSales powered by ABC\u201d providing intuitive tools that help identify, nurture and convert prospective fitness club members, as well as target and manage add-on opportunities.<\/p>\n","protected":false},"excerpt":{"rendered":" LITTLE ROCK, AR<\/strong> and VANCOUVER, B.C.<\/strong> – ABC Financial (ABC), a leading provider of technology and related services for the fitness industry, announced it has acquired Trainerize, a Vancouver-based mobile fitness solution for personal training and member engagement. As a software solution, \u201cTrainerize powered by ABC\u201d means health club members and personal training clients are more engaged and inspired with personalized fitness programs they can access anytime, from anywhere.<\/p>\n","protected":false},"author":1,"featured_media":349,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[78,524],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/6004"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=6004"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/6004\/revisions"}],"predecessor-version":[{"id":6005,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/6004\/revisions\/6005"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/349"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=6004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=6004"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=6004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}