{"id":397,"date":"2015-03-31T00:00:21","date_gmt":"2015-03-31T05:00:21","guid":{"rendered":"http:\/\/www.clubinsideronline.com\/news\/?p=397"},"modified":"2015-04-01T12:59:43","modified_gmt":"2015-04-01T17:59:43","slug":"matrixs-expanded-presence-at-ihrsa-2015-draws-praise","status":"publish","type":"post","link":"http:\/\/www.clubinsideronline.com\/news\/suppliers\/matrixs-expanded-presence-at-ihrsa-2015-draws-praise\/","title":{"rendered":"Matrix\u2019s Expanded Presence at IHRSA 2015 Draws Praise"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Matrix-300x56.png\" alt=\"Matrix: Strong, Smart, Beautiful\" width=\"300\" height=\"56\" class=\"alignnone size-medium wp-image-290\" srcset=\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Matrix-300x56.png 300w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Matrix-200x37.png 200w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Matrix-800x148.png 800w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Matrix.png 847w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Matrix: Strong, Smart, Beautiful<\/p>\n<p><strong>COTTAGE GROVE, WI<\/strong> \u2013 Matrix Fitness drew widespread praise for its expanded presence at IHRSA 2015. In addition to showcasing new products, attendees were able to demo new equipment and learn about the latest industry trends from fitness experts like Hunter Allen and Phil Campbell in the education area. Guests were also invited to participate in the \u201cConnected for a Cure\u201d campaign, which raised $5,623 for Augie\u2019s Quest, the largest individual fundraising program for research and drug development aimed at ending ALS.<\/p>\n<p>\u201cOur goal at IHRSA was to showcase our products and latest innovations, but we also wanted to engage in deeper discussions with club owners, operators and fitness staff about industry trends and how we can help them grow their business,\u201d said Kent Stevens, executive vice president of commercial sales at JHTNA. \u201cOur dedicated education area within our booth at IHRSA shows our ongoing commitment to being more than an equipment provider \u2013 we\u2019re a partner that\u2019s truly focused on and invested in the success of our customers.\u201d <\/p>\n<h3>New Product Introductions<\/h3>\n<p>IHRSA 2015 drew more than 8,000 attendees, a 10 percent increase over the previous year. Show attendees were invited to demo a variety of new Matrix products, including:<\/p>\n<ul>\n<li><strong>Connexus Series<\/strong> \u2013 Connexus is a versatile functional training system offering a variety of attachment points to accommodate a wide range of accessories and training modalities, including: bars, bands, med balls, boxing bags, suspension training straps and more.<\/li>\n<li><strong>In-Trinity<\/strong> \u2013 This innovative incline training platform from Johnny G builds strength, deepens flexibility and improves balance, coordination and agility.<\/li>\n<li><strong>Sprint 8<\/strong> \u2013 Developed by Phil Campbell, this 20-minute, sprint cardio training program is scientifically proven to boost energy, reduce body fat and build lean muscle mass through the natural release of exercise-induced growth hormone.<\/li>\n<li><strong>Personal Trainer Portal<\/strong> \u2013 This program helps with member retention through personalized workouts designed by trainers for their clients. The portal allows for two-way communication through the 7xi console by connecting with popular third-party apps, ensuring accountability outside of regularly scheduled personal training sessions.<\/li>\n<li><strong>T3xh Treadmill<\/strong> \u2013 This treadmill is designed specifically for therapeutic settings (active aging and PT) and developed based on research with users, facility owners, personal trainers and service providers.<\/li>\n<\/ul>\n<p>\u201cHuge congratulations to all of the Matrix team on an impressive, well-thought-out, well-staffed booth and show experience,\u201d said Steve Sweener, senior vice president of business development at Gold\u2019s Gym Southern California Group. \u201cThe booth location and the amenities offered made the Matrix booth a meeting place for a lot of people.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>COTTAGE GROVE, WI<\/strong> \u2013 Matrix Fitness drew widespread praise for its expanded presence at IHRSA 2015. In addition to showcasing new products, attendees were able to demo new equipment and learn about the latest industry trends from fitness experts like Hunter Allen and Phil Campbell in the education area. Guests were also invited to participate in the \u201cConnected for a Cure\u201d campaign, which raised $5,623 for Augie\u2019s Quest, the largest individual fundraising program for research and drug development aimed at ending ALS.<\/p>\n","protected":false},"author":1,"featured_media":290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[7,19,67],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/397"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=397"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/397\/revisions"}],"predecessor-version":[{"id":398,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/397\/revisions\/398"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/290"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=397"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}