{"id":3629,"date":"2018-06-27T01:00:17","date_gmt":"2018-06-27T06:00:17","guid":{"rendered":"http:\/\/www.clubinsideronline.com\/news\/?p=3629"},"modified":"2018-07-03T11:26:22","modified_gmt":"2018-07-03T16:26:22","slug":"life-fitness-selected-by-orangetheory-fitness-to-be-preferred-treadmill-supplier-for-international-expansion","status":"publish","type":"post","link":"http:\/\/www.clubinsideronline.com\/news\/chains\/life-fitness-selected-by-orangetheory-fitness-to-be-preferred-treadmill-supplier-for-international-expansion\/","title":{"rendered":"Life Fitness Selected By Orangetheory Fitness to be Preferred Treadmill Supplier for International Expansion"},"content":{"rendered":"

\"LifeLife Fitness<\/p>\n

ROSEMONT, IL<\/strong> – Orangetheory Fitness, one of the world’s fastest-growing fitness franchise brands, has selected Life Fitness as the preferred treadmill supplier for its growing international business. The Life Fitness treadmills were custom-engineered to give Orangetheory\u2019s members an intuitive high intensity training interface and an ultra-comfortable running deck.<\/p>\n

With close to 1,000 studios in the United States and Canada, Orangetheory Fitness is a leader in the boutique training space. Each Orangetheory class, taught by highly trained coaches, is an hour-long heart-rate tracked, technology backed, full body workout that utilizes treadmills and other equipment to help members elevate their heart rate to the \u201cOrange Zone\u201d or 84-91 percent of their maximum heart rate.<\/p>\n

With this popular model, the business has seen rapid expansion with revenue increasing by 137 percent in just three years.<\/p>\n

\u201cThe Life Fitness treadmills will bring a new digital experience to our workouts,\u201d said David Long, Orangetheory Fitness co-founder and CEO. \u201cBy integrating our software with their API, Orangetheory has the ability to continually customize the exerciser experience through software updates to the connected cardio machines.\u201d<\/p>\n

\u201cAs we quickly expand our international business, we\u2019re happy to name Life Fitness our supplier of choice as we bring Orangetheory Fitness workouts to every corner of the world.\u201d<\/p>\n

Through Life Fitness\u2019 open architecture, Orangetheory has the flexibility to adjust the user experience as frequently as needed on the treadmill\u2019s 21-inch Discover SE3 HD digital touch screen. The architecture also provides the critical capability of quickly changing language and measurement units, enabling Orangetheory to scale its business to any country in the world. Additionally, with Halo Fitness Cloud, each studio can monitor usage and proactively track maintenance tasks for its connected treadmills.<\/p>\n

\u201cOrangetheory Fitness\u2019 rapid success is a testament to the engaging workout experience it provides for everyone that walks through their doors,\u201d said Jaime Irick, president of Life Fitness. \u201cBy choosing our platform for their global expansion, Orangetheory now has the capability to continuously grow and evolve that user experience to keep members motivated and coming back for more.\u201d<\/p>\n

\u201cOur vision is to be the platform that connects the world to fitness and we are thrilled that vision aligns with the unique experiences that the Orangetheory Fitness team wants to bring to its members.\u201d<\/p>\n

Beyond the treadmill\u2019s unique interface, it also features a comfortable, cushioned running surface through the Ultra FlexDeck Shock Absorption System that reduces stress to joints, muscles and connective tissue.<\/p>\n","protected":false},"excerpt":{"rendered":"

ROSEMONT, IL<\/strong> – Orangetheory Fitness, one of the world’s fastest-growing fitness franchise brands, has selected Life Fitness as the preferred treadmill supplier for its growing international business. The Life Fitness treadmills were custom-engineered to give Orangetheory\u2019s members an intuitive high intensity training interface and an ultra-comfortable running deck.<\/p>\n","protected":false},"author":1,"featured_media":2297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,4],"tags":[51,221],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/3629"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=3629"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/3629\/revisions"}],"predecessor-version":[{"id":3630,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/3629\/revisions\/3630"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/2297"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=3629"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=3629"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=3629"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}