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Matrix<\/p>\nMatrix<\/p>\n
COTTAGE GROVE, WI<\/strong> – Matrix Fitness announces the expansion of its Florida sales team with the addition of longtime fitness industry professionals Lori Main, Blythe Zimmerman and Mark Smilek. Together, they bring nearly 70 years of combined industry experience and longstanding relationships across the Florida market.<\/p>\n Florida continues to represent one of the country\u2019s most active and strategically important fitness markets. According to the Health & Fitness Association\u2019s 2024 economic impact report, Florida\u2019s health and fitness center industry supports more than 33,600 jobs, $1.19 billion in wages and $3.22 billion in statewide economic output. Nationally, fitness facility membership reached a record 77 million members in 2024, reflecting continued growth in consumer focus on health, wellness and active lifestyles.<\/p>\n The expanded team strengthens Matrix\u2019s ability to provide local, relationship-driven support to customers across Florida\u2019s commercial, hospitality, multi-housing and community fitness segments.<\/p>\n \u201cFlorida continues to be a critical growth market for the fitness and wellness industry,\u201d said Jake Glore, Matrix District Sales Manager for Florida. \u201cAdding experienced professionals like Lori, Blythe and Mark strengthens our ability to support customers locally with responsive communication, project expertise and long-term partnership. Their knowledge of the market and experience with Matrix products will provide immediate value to customers throughout the state.\u201d<\/p>\n The expansion also aligns with broader global wellness trends. The Global Wellness Institute reported that the global wellness economy reached $6.8 trillion in 2024 and is projected to grow to $9.8 trillion by 2029. As consumers increasingly prioritize health, longevity and wellness-focused lifestyles, Matrix Fitness continues investing in the people and resources needed to support customers across commercial, hospitality, multi-housing and community fitness spaces.<\/p>\n Main and Zimmerman join Matrix Fitness with 28 years of industry experience serving customers across multiple market segments throughout Florida. Smilek brings 13 years of experience in commercial fitness sales and customer support.<\/p>\n","protected":false},"excerpt":{"rendered":" COTTAGE GROVE, WI<\/strong> – Matrix Fitness announces the expansion of its Florida sales team with the addition of longtime fitness industry professionals Lori Main, Blythe Zimmerman and Mark Smilek. Together, they bring nearly 70 years of combined industry experience and longstanding relationships across the Florida market.<\/p>\n","protected":false},"author":1,"featured_media":290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[67],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/12343"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=12343"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/12343\/revisions"}],"predecessor-version":[{"id":12344,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/12343\/revisions\/12344"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/290"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=12343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=12343"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=12343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}