{"id":11401,"date":"2025-05-14T04:00:04","date_gmt":"2025-05-14T08:00:04","guid":{"rendered":"http:\/\/www.clubinsideronline.com\/news\/?p=11401"},"modified":"2025-05-20T22:36:41","modified_gmt":"2025-05-21T02:36:41","slug":"tsg-consumer-to-acquire-eos-fitness","status":"publish","type":"post","link":"http:\/\/www.clubinsideronline.com\/news\/chains\/tsg-consumer-to-acquire-eos-fitness\/","title":{"rendered":"TSG Consumer to Acquire E\u014dS Fitness"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Eos-Fitness-300x33.jpg\" alt=\"Eos Fitness\" width=\"300\" height=\"33\" class=\"alignnone size-medium wp-image-10970\" srcset=\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Eos-Fitness-300x33.jpg 300w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Eos-Fitness-200x22.jpg 200w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Eos-Fitness-768x86.jpg 768w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Eos-Fitness-800x89.jpg 800w, http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/Eos-Fitness.jpg 959w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Eos Fitness<\/p>\n<p><strong>SAN FRANCISCO, CA<\/strong> and <strong>DALLAS, TX<\/strong> &#8211; TSG Consumer Partners (\u201cTSG\u201d), a leading specialist private equity firm focused exclusively on the consumer sector, announces it has signed a definitive agreement to acquire E\u014dS Fitness (\u201cE\u014dS\u201d), a leading US operator of High Value. Low Price. (HVLP) gyms. E\u014dS Chief Executive Officer Rich Drengberg will continue to head the company with his tenured leadership team and will retain a vested interest in the go-forward company.<\/p>\n<p>E\u014dS is a rapidly growing gym chain with more than 175 gym locations open and on the way across the US and a goal to make fitness accessible to everyone. The company is redefining the fitness experience for consumers and their communities by providing spacious facilities, cutting-edge equipment, diverse class offerings and an emphasis on cleanliness and friendliness, all at affordable prices. E\u014dS is led by Drengberg, with a deep, cohesive team of industry veterans at the helm.<\/p>\n<p>\u201cWe are honored to partner with TSG Consumer, a firm that shares our vision to make high-quality fitness available to everyone,\u201d said Drengberg. \u201cTheir deep experience partnering with leading brands in the fitness industry and helping them deliver long-term value to their customers makes them an ideal partner for our next chapter. Importantly, TSG Consumer shares our commitment to innovation, continuous improvement and the evolution of our offering. I\u2019d also like to extend my thanks to Bruce Bruckmann and Rashad Rahman of BRS for 11 years of partnership, as well as the incredible E\u014dS leadership team and our team members, whose hard work and dedication have made this announcement possible. With TSG Consumer\u2019s support, we look forward to expanding our footprint while delivering exceptional value, experiences and a sense of community to our more than 1.5 million loyal members nationwide.\u201d<\/p>\n<p>\u201cPartnering with E\u014dS at this pivotal point in their journey opens exciting avenues for growth and innovation,\u201d said Michael Layman, Managing Director at TSG Consumer. \u201cWith the help of their outstanding team, E\u014dS has built a compelling brand that resonates with a broad and diverse member base, offering a premium experience at a price that opens the door to millions of people. Their company-owned model enables best-in-class operations across their locations, providing consumers with a high-quality and consistent experience that they love and trust. We look forward to partnering with E\u014dS and supporting them through their next phase of growth.\u201d<\/p>\n<p>\u201cE\u014dS is well known for its ability to deliver value without compromise,\u201d said Adam Hemmer, Managing Director at TSG Consumer. \u201cTheir commitment to customer service and their focus on offering fitness enthusiasts many ways to train have helped them stand out at a time when more people than ever are focused on fitness and affordability. We\u2019re excited to bring our resources to support their mission to create loyal, lifelong fans and exercise practitioners.\u201d<\/p>\n<p>\u201cOn behalf of my colleagues at BRS, we\u2019d like to extend our congratulations to the E\u014dS team,\u201d said Rashad Rahman, Managing Director of BRS. \u201cSince originally investing in the business in 2014, we have worked closely alongside Rich and his leadership team to help scale the company into the fitness leader it is today, and we look forward to witnessing E\u014dS\u2019 continued growth and success in this next chapter.\u201d<\/p>\n<p>Ropes &#038; Gray LLP provided legal counsel to TSG Consumer. Piper Sandler &#038; Co. served as the lead financial advisor to E\u014dS, with Robert W. Baird &#038; Co. also acting as financial advisor. Milbank LLP served as E\u014dS\u2019 legal counsel. The transaction is subject to customary closing conditions and regulatory approval.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>SAN FRANCISCO, CA<\/strong> and <strong>DALLAS, TX<\/strong> &#8211; TSG Consumer Partners (\u201cTSG\u201d), a leading specialist private equity firm focused exclusively on the consumer sector, announces it has signed a definitive agreement to acquire E\u014dS Fitness (\u201cE\u014dS\u201d), a leading US operator of High Value. Low Price. (HVLP) gyms. E\u014dS Chief Executive Officer Rich Drengberg will continue to head the company with his tenured leadership team and will retain a vested interest in the go-forward company.<\/p>\n","protected":false},"author":1,"featured_media":10970,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[18,412],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/11401"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=11401"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/11401\/revisions"}],"predecessor-version":[{"id":11402,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/11401\/revisions\/11402"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/10970"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=11401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=11401"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=11401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}