![\"IHRSA](\"http:\/\/www.clubinsideronline.com\/news\/wp-content\/uploads\/IHRSA-2024-300x120.png\")
IHRSA 2024<\/p>\nIHRSA 2024<\/p>\n
BOSTON, MA<\/strong> – The 2024 IHRSA Convention & Trade Show wrapped last week with buzz about the organization’s new name launch and targeted mission to be the global community for health and fitness leaders focused on advocacy, education and research. The association\u2019s new name is the Health & Fitness Association<\/em>.<\/p>\n Health & Fitness Association President & CEO Liz Clark revealed the new name prior to the keynote on the first day of the event, which occurred March 6-8 at the Los Angeles Convention Center in Los Angeles, CA.<\/p>\n IHRSA 2024 welcomed more than 350 exhibitors, 150 speakers, and 8,700 fitness professionals, which preliminary numbers show is a double-digit increase in overall attendance from last year.<\/p>\n \u201cThe feedback we have received from around the world has been overwhelmingly positive, as we are THE Health & Fitness Association,\u201d Liz said. \u201cPeople from nearly 80 countries attended the event, and many of them were in the packed first-day keynote address to hear this announcement in person.\u201d<\/p>\n The association arrived at the new name after consultation with members, supplier partners, consultants inside and outside the industry, as well as some of the original founders of the association.<\/p>\n \u201cWe were very deliberate in choosing our new name,\u201d Liz said. \u201cThe name demonstrates the breadth of our reach and our industry\u2019s impact\u2014yes, we are fitness, but we are also health. We play a role in improving mental health and preventing chronic disease\u2014we are part of the solution. Our new name not only provides clarity about who we are, but it also will help us gain greater respect from policymakers whose decisions impact our members on a daily basis.\u201d<\/p>\n Rollout of the rebrand will continue for several months with updates to the website, social media platforms, email addresses, signage, and contracts ongoing.<\/p>\n The rebrand wasn\u2019t the only news at the IHRSA 2024.<\/p>\n During the annual meeting on March 8, the association elected five new board members whose terms will begin on July 1.<\/p>\n New board members are:<\/p>\n A new chair and vice chair will be elected at the June board meeting.<\/p>\n The Health & Fitness Association also bestowed awards on three industry leaders:<\/p>\n Other highlights of the event included the three keynotes.<\/p>\n In the March 6 keynote, sponsored by ABC Fitness, Mariana Atencio, award-winning journalist and best-selling author of Perfectly You: Embracing the Power of Being Real, shared her personal story of realizing the power of being her unique self and offered advice on how attendees can do the same.<\/p>\n In the March 7 keynote, sponsored by Keiser Corporation, Mark Mastrov, principal at New Evolution Ventures, LLC, and founder of 24 Hour Fitness Worldwide Inc., UFC Gym, and Crunch 2.0, responded to questions from Liz about entrepreneurship, the direction of the industry, investor interest, and more.<\/p>\n In the March 8 keynote, sponsored by Matrix Fitness, Will Guidara, restaurateur and best-selling author of Unreasonable Hospitality, offered examples of how giving people more than they expect can not only boost your brand\u2019s reputation and business but can also create unexpected returns with your staff.<\/p>\n The 2025 Convention & Trade Show is scheduled for March 12-14, 2025, in Las Vegas, Nevada.<\/p>\n","protected":false},"excerpt":{"rendered":" BOSTON, MA<\/strong> – The 2024 IHRSA Convention & Trade Show wrapped last week with buzz about the organization’s new name launch and targeted mission to be the global community for health and fitness leaders focused on advocacy, education and research. The association\u2019s new name is the Health & Fitness Association<\/em>. IHRSA 2024 welcomed more than 350 exhibitors, 150 speakers, and 8,700 fitness professionals, which preliminary numbers show is a double-digit increase in overall attendance from last year.<\/p>\n","protected":false},"author":1,"featured_media":9521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[10,19],"_links":{"self":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/10057"}],"collection":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/comments?post=10057"}],"version-history":[{"count":1,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/10057\/revisions"}],"predecessor-version":[{"id":10058,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/posts\/10057\/revisions\/10058"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media\/9521"}],"wp:attachment":[{"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/media?parent=10057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/categories?post=10057"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.clubinsideronline.com\/news\/wp-json\/wp\/v2\/tags?post=10057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}New Board Members<\/h3>\n
\n
Award Recipients<\/h3>\n
\n