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Health and Fitness Club Industry News

Saturday, September 18th, 2021

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Life Time Announces Filing of Registration Statement for Proposed Initial Public Offering
Posted: September 13, 2021 in Chains

Life Time  - The Healthy Way Of Life CompanyCHANHASSEN, MN - Life Time Group Holdings, Inc. ("Life Time") announced that it has publicly filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission ("SEC") relating to a proposed initial public offering of its common stock. The offering is subject to market and other conditions, and there can be no assurance as to whether or when the offering may be completed, or as to the actual size or terms of the offering. Life Time intends to apply to list its common stock on The New York Stock Exchange under the symbol "LTH". Read More...

EoS Fitness Celebrates Seven Years, Forges Partnership with the Challenged Athletes Foundation to Further Mission of Fitness for All
Posted: September 13, 2021 in Chains

EōS FitnessCARLSBAD, CA - EoS Fitness is celebrating its seventh year as the High Value, Low Price gym for all fitness levels by building on its commitment to make fitness inclusive and accessible to all with a new companywide, long-term partnership with the Challenged Athletes Foundation (CAF). In the spirit of the company's commitment to better the communities it serves, EoS continues its legacy of working closely with a number of localized charitable organizations to support causes related to health, wellness and overall community improvement. Read More...

Ecore Names Clarence Porch Director of Sales for New Business Division
Posted: September 13, 2021 in Suppliers

ecoreLANCASTER, PA - Ecore, a company that transforms reclaimed materials into performance products that make people’s lives better, announces the hiring of Clarence Porch as Director of Sales, Strategic Accounts. Bringing more than 20 years of leadership and sales experience to Ecore, Porch possesses an extensive background in the healthcare, senior living, education and commercial flooring segments. Read More...

NSCA Foundation Announces The Hammer Strength – Life Fitness Equipment Grant For Junior and Community Colleges
Posted: September 13, 2021 in Suppliers

NSCACOLORADO SPRINGS, CO - The National Strength & Conditioning Association Foundation is proud to partner with Hammer Strength - Life Fitness to launch a new grant that will help junior and community colleges enhance their training facilities. The Hammer Strength - Life Fitness Equipment Grant will be awarded annually to an eligible institution that seeks to expand training opportunities for their enrollees and staff. The grant will provide up to $10,000 of new fitness equipment. Read More...

USTA Foundation Awards $60,000 in Scholarships to Youth Players
Posted: September 10, 2021 in Suppliers

USTAWHITE PLAINS, N.Y. - The USTA Foundation, the charitable arm of the USTA, has announced that Ivy Wilson of Jenks, Oklahoma, and Leena Bennetto of Vernon, British Columbia, have been named the 2021 Novo Nordisk Donnelly Scholarship national recipients, each receiving a $10,000 scholarship administered by the USTA Foundation. Wilson and Bennetto received their awards from Billie Jean King on September 2 when they joined the sports icon for a day of tennis at the U.S. Open. In 2021, the USTA Foundation will award a total of $60,000 in Novo Nordisk Donnelly Scholarship funds. Read More...

World Gym Partners with Myzone as its Official Wearable Technology Provider
Posted: September 9, 2021 in Chains, Suppliers

World GymLOS ANGELES, CA - World Gym and Myzone announce a partnership where Myzone will be World Gym's official wearable technology provider. Using Myzone’s heart rate monitors and digital platforms, the World Gym community now has unlimited access to host challenges for members using technology that adapts to any ability and levels the playing field. Member challenges are just one way that Myzone helps to boost member retention and creates a more engaging experience for athletes. Read More...

Matrix Fitness USA Introduces a New Immersive Cycling Experience on the Cardio Floor
Posted: September 9, 2021 in Suppliers

Matrix: Strong, Smart, BeautifulCOTTAGE GROVE, WI - Matrix Fitness, one of the world’s fastest-growing commercial fitness brands, introduced their Virtual Training Cycle, an immersive training experience that delivers exclusive programs, streaming of music, movies and shows and access to instructor-led content on the cardio floor. Fitness facility owners and managers will be able to get their first look at the Virtual Training Cycle at the 2021 IHRSA trade show in Dallas, Texas, October 13 - 15, 2021. Read More...

Phase 2 Trial of ALS TDI-Invented AT-1501 Almost Fully Enrolled
Posted: September 9, 2021 in Other News

ALS TDICAMBRIDGE, MA - A phase 2 trial of AT-1501, a potential ALS treatment invented the ALS Therapy Development Institute (ALS TDI), is almost fully enrolled according to its current sponsor, Eledon Pharmaceuticals. AT-1501 (antiCD40L) is an antibody therapeutic with comprehensive and promising preclinical data. It blocks specific immune cell activation and protects nerves against the progression of ALS and Alzheimer's disease. It is the first potential ALS treatment to be invented by a nonprofit biotech and advanced into human clinical trials. Read More...

IHRSA’s 40th Annual International Convention & Trade Show Goes Hybrid
Posted: September 8, 2021 in IHRSA

IHRSA 2021BOSTON, MA - In light of the challenging travel restrictions for many and the health and fitness industry’s important worldwide community, the 40th Annual IHRSA International Convention & Trade Show (IHRSA 2021) will offer a rich and robust in-person and virtual program. As many other associations, and even IHRSA member clubs, have pivoted to offer in-person and virtual options, the IHRSA 2021 hybrid program has been in the works for some time. This program will allow global attendees and partners, wherever they may be, to participate and connect in celebrating the industry’s revival. Read More...

Planet Fitness To Celebrate Grand Opening Of New “Judgement Free” Club In Elizabethton, Tennessee
Posted: September 8, 2021 in Chains

Planet FitnessELIZABETHTON, TN - Planet Fitness, one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, has announced the grand opening for its new club in Elizabethton on Wednesday, September 15. The grand opening will kick off with a ribbon cutting ceremony at 1:00 PM with the Planet Fitness team, representatives from the Elizabethton Carter County Chamber of Commerce and local officials. The new club offers state of the art cardio machines and strength equipment, 30-Minute Express Circuit, numerous flat screen televisions, fully equipped locker rooms with day lockers and showers and more. Read More...

Mindbody Recognizes WellBiz Brands, Inc. with 2021 Industry Icon Award
Posted: September 8, 2021 in Suppliers

MindbodySAN LUIS OBISPO, CA - Mindbody, a leading experience technology platform for the wellness industry, announced that the company has awarded WellBiz Brands, Inc. ("WellBiz Brands") with the 2021 Industry Icon Award. The award, presented annually at Mindbody's BOLD conference, is given to an enterprise customer that has differentiated themselves from other businesses and made a profound, lasting impact on the wellness industry. Read More...

Five Reasons to Attend the Club Industry Executive Summit
Posted: September 7, 2021 in Suppliers

Club IndustryRegister today for the Club Industry Executive Summit, scheduled for November 8 - 10, 2021, at the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee. The Club Industry Executive Summit is an in-person conference focused on what’s most important: Building a strong business. Register with promo code LABOR21* and receive $50 off the lowest rate of $475! Here's five reasons to attend the Club Industry Executive Summit... Read More...

World Gym International Hires Expert Franchise Marketer Adam Kirschman to Grow Revenue for Franchisees
Posted: September 7, 2021 in Chains

World GymLOS ANGELES, CA - World Gym International, an iconic global fitness brand, has named Adam Kirschman as its Vice President of Marketing. As World Gym’s Vice President of Marketing, Adam will lead World Gym’s marketing and creative teams while driving revenue growth for the franchise network and supporting the franchise development team in recruiting new franchisees. Read More...

Life Fitness Hires Matt Smith as New Vice President of Marketing
Posted: September 7, 2021 in Suppliers

Life FitnessFRANKLIN PARK, IL - In its continued effort to deliver world class exercise experiences to fitness facilities and exercisers worldwide, Life Fitness has hired Matt Smith to the position of Vice President, Marketing. In his new role, Smith will be responsible for leading the company’s global marketing strategy and will join the Life Fitness executive leadership team. Read More...

47 Representatives Urge Speaker Pelosi to Provide Relief for Gyms
Posted: September 3, 2021 in IHRSA

IHRSA AdvocateBOSTON, MA - On September 2, 2021, Representative Mike Quigley (D-IL), the lead GYMS Act sponsor and champion in the House of Representatives, along with 46 other Democrats in the House, sent a letter to Speaker Pelosi urging her to include relief for gyms in the upcoming reconciliation bill. This letter will not only get the attention of the leadership it is directed to, it provides an opportunity to generate press coverage on must-read publications in D.C. Read More...

Planet Fitness Names Publicis Groupe as New Agency of Record
Posted: September 1, 2021 in Chains

Planet FitnessHAMPTON, N.H. - Planet Fitness, Inc. (NYSE: PLNT), one of the largest and fastest-growing global franchisors and operators of fitness centers with more members than any other fitness brand, announced it has selected a newly formed unit within Publicis Groupe, a global communications leader and the number one media buyer in the U.S., as its new agency of record following a strategic competitive review. Read More...

Retro Fitness Launches Join Now Media Agency
Posted: September 1, 2021 in Chains

Retro FitnessWEST PALM BEACH, FL - Retro Fitness, a leader in high-value, low-price fitness, announced the launch of Join Now Media – Where Leads Become Joins, an in-house marketing agency created to support franchisees in their marketing efforts across America. The agency was created to reduce costs coming out of the pandemic and empower franchisees with in-depth knowledge of marketing, analytics and results. Read More...

Empire Portfolio Group Acquires 10 Orangetheory Fitness Studios Plus Area Development Rights in Charlotte, North Carolina and Regions of South Carolina
Posted: September 1, 2021 in Chains

Orangetheory FitnessNEW YORK, N.Y. - Empire Portfolio Group ("Empire"), a leading Area Developer and Franchisee of Orangetheory Fitness, the heart-rate based interval training fitness franchise, announced it has acquired ten studios and the area development rights in Charlotte, including parts of North Carolina and South Carolina. The sellers include Jay Thomas and Doug Birer. Read More...

Industry Veteran Lu Rasmussen Joins Matrix Fitness US
Posted: September 1, 2021 in Suppliers

Matrix: Strong, Smart, BeautifulCOTTAGE GROVE, WI - Matrix Fitness, one of the world’s fastest-growing commercial fitness brands, has announced that Lu Rasmussen, a fitness industry veteran with more than 20 years of experience in successfully implementing and managing leasing and customer finance solutions, has joined its U.S. team as the Director of Leasing. In this new role, Rasmussen will work closely with the U.S. commercial sales team and lending partners to support its customers and company growth initiatives. Read More...

GymSales Announces Advanced Fitness CRM Features at the Mindbody BOLD Conference
Posted: September 1, 2021 in Suppliers

GymSalesSAN DIEGO, CA - GymSales Powered by ABC, the all-in-one gym lead management solution, announced a host of new fitness CRM features to its platform at this year’s Mindbody Bold user conference. As the industry meets the challenge of attracting new and returning members post-pandemic, this latest release aims to further personalize prospect and member communications for studios and gyms. Key new features include robust people filters for targeted email campaigns, lead re-engagement, an enhanced email builder and secondary sales, a critical element for member retention and lifetime value. Read More...

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